Don’t Worry – I’m Prepared

Posted by mwallach on August 26, 2011 in New Yorkers

Dear That’s Life, How many times does one need to hear the same thing over and over again before believing it? Such is what I internalized when faced with yet another advertisement for the American Red Cross’s Readiness Preparedness campaign. Print ads, billboards and posters all seem to be strategically placed, sending me a message [...]

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